Experience &
Credentials
A proven record of leading multiple businesses, creative projects, higher education, and community initiatives simultaneously while delivering award-winning work.
Work History
Founder, Creative Director & Publisher
2014 – Present
Founded and continue to lead an independent publishing company specializing in original graphic novels and educational storytelling. Direct every stage of creative development, including writing, illustration, graphic design, branding, publication, marketing, and production management while maintaining a consistent brand identity across print and digital platforms.
Lead product development from concept through final production, overseeing publishing, manufacturing, commercial printing, inventory management, wholesale distribution, convention sales, and fulfillment. Successfully planned, launched, funded, and fulfilled Kickstarter campaigns, managing campaign strategy, reward development, promotional marketing, manufacturing coordination, backer communications, and shipping.
Plan and execute both digital and in-person marketing initiatives, including website management, SEO, email marketing, social media campaigns, retailer outreach, convention exhibitions, public speaking, and community engagement. Collaborate with artists, editors, scientists, educators, and industry professionals to deliver award-winning publications while guiding projects from initial concept through retail distribution.Founder, Certified Personal Trainer & Health Coach
Bodywork Fitness | 2018 – 2026
Founded and built a health and fitness coaching business specializing in sustainable wellness, injury prevention, habit-based lifestyle coaching, and corrective exercise for individuals living with chronic pain. Designed personalized fitness and nutrition programs while providing ongoing client education, accountability, and progress tracking for clients with a wide range of goals and physical abilities. Professional fitness certifications are listed in the Certifications section.
Managed all aspects of the company's branding and business operations, including website design and development, graphic design, social media management, content creation, email marketing, digital advertising, and promotional campaigns. Developed and managed a custom client fitness app that delivered workout programs, habit tracking, educational resources, and ongoing coaching. Produced marketing materials and online content to grow brand awareness and support client engagement.
Successfully developed and grew the business through its sale in 2026. The company is currently in a transitional phase of ownership as it prepares for a complete brand refresh under new ownership.
Marketing & Communications Contractor
Huerfano County Grant Program | 2025 – 2026
Contracted in partnership with the Wheelhouse Incubator to support a county-funded grant program designed to help entrepreneurs and small businesses launch, grow, and strengthen their operations. Developed marketing and educational resources that guided participants in branding, marketing strategy, business development, and customer outreach.
Designed print and digital marketing materials, managed branding and visual communications, developed website content, and created educational resources to increase program awareness and participant engagement. Collaborated with county staff, business owners, and community stakeholders to deliver clear, accessible communications while maintaining a consistent visual identity across print, web, and promotional campaigns.
Supported workshops, community outreach, and marketing initiatives that equipped new and growing businesses with practical tools to market, manage, and expand their organizations.
Owner, Creative Director & Design Consultant
Jennifer Walker Designs | 2013 – 2026
Provided full-service creative solutions for businesses, nonprofit organizations, authors, publishers, and entrepreneurs across a wide range of industries. Led projects from initial concept through final delivery, combining strategic branding with visual design to create cohesive print and digital experiences.
Designed and developed custom websites, brand identities, logos, marketing campaigns, advertising materials, publications, product packaging, trade show displays, social media graphics, and promotional assets. Managed website maintenance, SEO, content strategy, email marketing, digital advertising, print production, and vendor coordination while ensuring consistent branding across all customer touchpoints.
Collaborated closely with clients to understand business objectives, translate complex ideas into effective visual communications, and deliver creative solutions that strengthened brand recognition, improved user experience, and supported long-term business growth.
Marketing & Creative Coordinator
Dennis Michael Malone, P.C. | 2014 – 2018
Managed the firm's marketing, branding, and client communications while overseeing front office operations and administrative support. Designed, developed, and maintained the firm's website, created print and digital marketing materials, managed social media and advertising initiatives, and maintained a consistent visual identity across all client-facing communications.
Prepared trial exhibits, evidence presentations, courtroom graphics, and professionally organized juror binders to communicate complex legal information clearly and effectively. Served as the primary point of contact for clients, coordinated scheduling and office operations, prepared legal documents and correspondence, and supported attorneys through efficient case management and administrative workflows. Combined creative design, marketing, and operational support to strengthen the firm's professional presence and enhance the client experience.
Education
Western Colorado University
Bachelor of Arts – Graphic Design | Minor in Business
2008 – 2013
Graduated with a Bachelor of Arts in Graphic Design and a Minor in Business. Completed an extensive interdisciplinary curriculum in branding, typography, publication design, illustration, photography, and traditional fine art. In addition to my Graphic Design emphasis, I pursued advanced coursework in both Photography and Studio Art, completing nearly the full curriculum in each discipline to broaden my creative and technical expertise.
Published my first professional artwork in 2012 while still in college, appearing in Pathfinder Magazine and the university's Art Magazine. Two additional pieces were published during my final year in 2013, marking the beginning of a professional career that has since grown to include creative direction, branding, publishing, web design, illustration, and fine art.
Western Governors University
Master of Science – Marketing | Digital Marketing
July 2025 – May 2026
Completed graduate studies focused on strategic marketing, brand management, consumer behavior, digital marketing, marketing research, leadership, and business strategy. Applied coursework through real-world projects centered on branding, market analysis, storytelling, and integrated marketing communications.
Received the Excellence Award for exemplary work in Marketing Communications and Storytelling, recognizing outstanding achievement in strategic messaging, audience engagement, and creative communication. The program further strengthened my expertise in combining design, branding, and marketing strategy to create impactful, results-driven creative solutions.
Professional Certifications
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Google Ads Search Certification
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Foundations of Digital Marketing & E-commerce
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Attract & Engage Customers with Digital Marketing
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From Likes to Leads: Interact with Customers Online
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Think Outside the Inbox: Email Marketing
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Satisfaction Guaranteed: Develop Customer Loyalty
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Make the Sale: Build, Launch & Manage E-commerce Stores
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Marketing Hub Software Certification
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Inbound Marketing Certification
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Email Marketing Certification
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Social Media Marketing Certification
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Certified Personal Trainer (CPT)
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Certified Health Coach (CHC)
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Corrective Exercise Specialist (CES)
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Sport Nutrition Specialist (SNS)
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Low Back Specialist (LBS)
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Awards & Grants
2024 American Legacy Book Awards
National Winner – Graphic Novel
The Ferrokin Origin
Recognized with a national award for excellence in graphic novel storytelling, writing, illustration, and publication.
National Grant Recipient
2021
Selected as a recipient of the national small business grant program supporting entrepreneurial growth, innovation, and business development.
Excellence Award – Marketing Communications & Storytelling
2026
Awarded for exemplary achievement in strategic marketing communications, storytelling, and creative messaging.
Statewide Grant Recipient
2017
Recognized at the state level for professional achievement and career advancement, this grant supported continued growth in creative leadership and business development.
Leadership & Professional Involvement
Guest Speaker, Panelist & Exhibitor
2015 – Present
Presented workshops, participated in industry panels, and exhibited original creative work at major events including San Diego Comic-Con, Fan Expo conventions, and Altered Reality conventions, as well as at schools, libraries, and community events. Shared expertise in graphic design, publishing, storytelling, entrepreneurship, and independent creative business development.
Mentor & Workshop Instructor
2015 – Present
Mentor artists, authors, designers, and small business owners through workshops, one-on-one coaching, and professional guidance in branding, publishing, marketing, website development, and creative entrepreneurship.
Volunteer
2021 – Present
Support community organizations through classroom volunteering, Salvation Army Christmas outreach, and educational programs that encourage creativity, literacy, and youth development.
Independent Publisher & Exhibitor
2015 – Present
Represent Theory Comics and independent publishing at regional and national conventions, engaging with readers, retailers, libraries, educators, and fellow creators while promoting literacy, science education, and visual storytelling.
Software & Technologies
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Adobe Photoshop
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Adobe Illustrator
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Adobe InDesign
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Adobe Lightroom
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Adobe Acrobat Pro
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Adobe Premiere Pro
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Clip Studio Paint
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Canva
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WordPress
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Elementor
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WooCommerce
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Shopify
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Wix Studio / Harmony / Editor
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Squarespace
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Working knowledge of HTML5
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Working knowledge of CSS3
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Working knowledge of Figma
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Google Ads
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Google Analytics
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Google Search Console
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Google Business Profile
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Google Tag Manager
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Google Looker Studio
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Kickstarter
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HubSpot CRM
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Mailchimp
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Meta Business Suite
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SEMrush
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Ahrefs
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Zapier
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Kindle Create
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Kindle Comic Creator
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Apple Books / iTunes Producer
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Microsoft Office
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Google Workspace
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Preflight & File Preparation
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Wacom
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Print Production
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iTunes Producer
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Large Format Printing
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Commercial Printing
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Vendor Coordination
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ClickUp
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Monday.com
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Slack
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Zoom
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ChituBox
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Anycubic Workshop
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3D Print Production
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Product Packaging
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Lightburn
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Published Works
2015 - The Ferrokin Origin Part One - Creator / Designer / Writer / Artist / Formatting
2016 - The Ferrokin Origin Part Two - Creator / Designer / Writer / Artist / Formatting
2017 - The Ferrokin Origin Part Three - Creator / Designer / Writer / Artist / Formatting
2018 - Comixology - The Ferrokin Origin Part One, Part Two, Part Three
2018 - The Ferrokin Origin The Jade Book - Creator / Designer / Writer / Artist / Formatting
2019 - The Ferrokin Nevermore Part One - Creator / Designer / Writer / Artist / Formatting
2022 - The Ferrokin Nevermore Part Two - Creator / Designer / Writer / Artist / Formatting
2024 - The Ferrokin Origin Omnibus - Creator / Designer / Writer / Artist / Formatting
2025 - M.O.S.I.S. Unit: Devour Part One - Creator / Designer / Writer / Artist / Formatting
2026 - The Ferrokin Origin Anniversary Edition - Creator / Designer / Writer / Artist / Formatting
2026 - The Ferrokin Nevermore Aniversary Edition - Creator / Designer / Writer / Artist / Formatting
2013 - Windy Pig Press - Logo Design / Graphic Designer / Formatter
2022 - The Story of Santa's Beard - Graphic Designer / Digital Painter / Formatter
2023 - Wonderfully, Perfectly Unusual! - Graphic Designer / Formatter
2023 - A Tooth Fairy Named Mort - Graphic Designer / Digital Painter / Formatter
2024 - To The Ends of the Earth - Graphic Designer / Digital Painter / Formatter
2024 - La historia de la barba de Santa - Graphic Designer / Digital Painter / Formatter
2025 - Wonderfully, Perfectly Unusual! Softcover - Graphic Designer / Formatter
2025 - A Tooth Fairy Named Mort Softcover - Graphic Designer / Digital Painter / Formatter
2011 - Pathfinder Magazine - Drawing - Little Man
2012 - Pathfinder Magazine - Graphic Design / Concept Car Design
2013 - Pathfinder Magazine - Pen Drawing - Da Vinci Skull Study Recreation
2013 - Valley View - Graphics
2016 - Pagosa Springs Sun - Graphics
2017 - Colorado Springs Comic Con Magazine - Art
2018 - Denver Comic Con Magazine - Design / Formatting
2019 - Denver Comic Con Magazine - Design / Formatting / Graphics
2027 - The M.O.S.I.S.: Unit Devour Part Two - Creator / Designer / Writer / Artist / Formatting (In Process)
2027 - The Novelization The Ferrokin: Origin - Writer / Cover Designer / Formatting (In Process)
2028 - The Novelization The Ferrokin: Nevermore Writer / Cover Designer / Formatting (Planned)
2028 - The Nopperabo - Creator / Designer / Writer / Artist / Formatting (Planned)
Artificial Intelligence
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ChatGPT
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Claude
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Gemini
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Midjourney
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DALL·E
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Adobe Firefly
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AI-Assisted Image Generation
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AI-Assisted Image Restoration & Upscaling
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AI-Assisted Content Creation
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AI-Assisted Copywriting
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AI-Assisted Brainstorming & Ideation
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Prompt Engineering
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Research & Competitive Analysis
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Marketing Strategy Development
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Prompt Engineering
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Workflow Optimization
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Documentation & Technical Writing
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Ethical AI Integration
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Human-Directed Creative Work
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AI Quality Control & Editing
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Copyright & Attribution Best Practices
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Creative Direction Meets
Strategic Thinking
For more than a decade, I've combined creativity, strategy, and technical expertise to help businesses and organizations bring ideas to life. From branding and web design to publishing, marketing, and emerging AI workflows, every project in this portfolio reflects a commitment to thoughtful design, continuous learning, and meaningful storytelling.